Station
"The project seeks to enhance the capacity of Small and Medium Media Houses in Uganda in Audience Research by developing and deploying a Digital Know Your Audience Research Application (DIGIKYAR) to improve data collection and programming for better community sensitive programming that will cater for most community information needs, greater popularity for the community radio stations in the market, improved internal operations and revenue generation, for their sustainability. This will be a success because only one trained staff with a hand device can move on foot or motorcycle to the required sample size with custom questions and carry out the audience research using the application and provide reports as and when needed by the media house."
Digikyar has a set of tools for data collection including:
Digikyar has a set of features for data management including:
We're only as strong and as knowledgeable as our team. So here are parteners which help us meet goals.
DIGIKYAR has been developed in collaboration with netLabs!UG with the generous support of DW Akademie and the Aga Khan University Kenya for the project “Deepening and Expanding the Capacities of Community Oriented Radio Station Staff in Audience Research in Uganda.
Digikyar A Company Specializing In Audience Research In East Africa.
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